{"id":99864,"date":"2025-10-13T00:04:06","date_gmt":"2025-10-13T00:04:06","guid":{"rendered":"https:\/\/pakistaninewspaperlist.com\/news\/viomi-launches-new-brand-campaign-and-u-s-debut-of-ai-water-purifier-master-series-m1\/"},"modified":"2025-10-13T00:04:06","modified_gmt":"2025-10-13T00:04:06","slug":"viomi-launches-new-brand-campaign-and-u-s-debut-of-ai-water-purifier-master-series-m1","status":"publish","type":"post","link":"https:\/\/pakistaninewspaperlist.com\/news\/viomi-launches-new-brand-campaign-and-u-s-debut-of-ai-water-purifier-master-series-m1\/","title":{"rendered":"Viomi Launches New Brand Campaign and U.S. Debut of AI Water Purifier MASTER Series M1"},"content":{"rendered":"<div id=\"main-body-container\" itemprop=\"articleBody\">\n<p>Foshan, China, Oct.  12, 2025  (GLOBE NEWSWIRE) &#8212; Viomi Technology Co., Ltd. (\u201cViomi\u201d or the \u201cCompany\u201d), a leading innovator of home water solutions in China, today announced two major strategic initiatives.Viomi unveiled a brand elevation campaign featuring a renowned celebrity spokesperson and an Olympic champion. Concurrently, the Company is strengthening its U.S. market presence with the U.S. debut of its first AI alkaline mineral water purifier, MASTER M1, now available on Amazon. Leveraging AI technology to replicate pure mineralization, the device delivers clean, mineral-rich water to households across the United States.<\/p>\n<p><strong><strong>Brand Strategy Elevated with New <\/strong><\/strong><strong><strong>Celebrity<\/strong><\/strong><strong><strong> Partnerships in China <\/strong><\/strong><\/p>\n<p>In China, Viomi has named renowned Chinese actress Shengyi Huang as its new national brand spokesperson. Known for her elegant and healthy image, Ms. Huang will embody Viomi\u2019s \u201cAI for Better water\u201d brand philosophy, promoting healthier hydration habits and connecting with a new generation of consumers.<\/p>\n<p>     <\/p>\n<p>Furthering its brand-building efforts, Viomi also welcomed Olympic diving champion Liang Tian as a brand partner. Mr. Tian, accompanied by Guoxiang Li, General Manager of JD.com Home Appliances, toured Viomi\u2019s RMB 1 billion Water Purifier Gigafactory \u2013 one of the most advanced facilities of its kind in the world. Impressed by the facility\u2019s cutting-edge automation, intelligent production processes, and full traceability system, Mr. Tian commended Viomi\u2019s deep commitment to technology and quality.<\/p>\n<p>During his visit, Mr. Tian sampled tea brewed with water from Viomi\u2019s Kunlun 4 Pro AI alkaline mineral water purifier, noting its superior clarity and aroma. The experience highlighted how the mild alkaline, mineralized water enhances the taste of beverages, reinforcing consumer confidence in Viomi\u2019s innovation capability and  product excellence.<\/p>\n<p>   <img decoding=\"async\" src=\"https:\/\/newsroom.submitmypressrelease.com\/system\/media_files\/images\/000\/065\/445\/original_jpeg\/%E5%9B%BE%E7%89%872.jpg\"\/>  <\/p>\n<p><strong><strong>MASTER M1 Launches on Amazon U.S. <\/strong><\/strong><strong><strong>for <\/strong><\/strong><strong><strong>US$899<\/strong><\/strong><\/p>\n<p>Marking a key milestone in its global strategy, Viomi has officially launched the MASTER M1 AI alkaline mineral water purifier on Amazon U.S. This move brings a premium, AI-powered drinking water solution to American households, making advanced water purification technology more accessible.<\/p>\n<p>   <img decoding=\"async\" src=\"https:\/\/newsroom.submitmypressrelease.com\/system\/media_files\/images\/000\/065\/446\/original_jpeg\/%E5%9B%BE%E7%89%873.jpg\"\/>  <\/p>\n<p><strong><strong>Key <\/strong><\/strong><strong><strong>F<\/strong><\/strong><strong><strong>eatures of MASTER Series M1:<\/strong><\/strong><\/p>\n<ul>\n<li> <strong><strong>Pure, pH+ Alkaline Mineral Water: <\/strong><\/strong>Replicates natural spring water by enriching it with essential minerals like calcium, magnesium, potassium, sodium, strontium, and metasilicic acid for a balanced taste. It meets the human body\u2019s demand for multiple minerals and is closer to pure mineral water.<\/li>\n<\/ul>\n<ul>\n<li> <strong>Precision 9-Stage RO Filtration: Removes 99%<\/strong> of harmful contaminants <strong>down to 0.0001 micron<\/strong>, ensuring exceptionally clean and safe water.<\/li>\n<\/ul>\n<ul>\n<li> <strong><strong>AI-Powered Smart Faucet: <\/strong><\/strong>A touch-screen display provides real-time data on water quality (TDS), water volume, and filter status for a seamless, intelligent experience.<\/li>\n<\/ul>\n<ul>\n<li> <strong><strong>Cost-Effective, Low-Maintenance Design: <\/strong><\/strong>The long-life filter lasts up to 4 years and is designed for <strong>simple, tool-free DIY <\/strong>replacement, reducing cost and maintenance hassle.<\/li>\n<\/ul>\n<p>Mr. Xiaoping Chen, Founder and CEO of Viomi, commented, \u201cThe launch of the MASTER M1 on Amazon U.S. demonstrates our commitment to \u2018AI for Better water.\u2019 With our ongoing R&amp;D breakthroughs, we are advancing our \u2018Global Water\u2019 strategy and brand empowerment, raising awareness of healthy drinking water worldwide. Following strong revenue and operating profit growth in the first half of this year, we will continue to lead innovation in water purification, deliver impactful new products, and maintain our leadership in the global healthy drinking water market.\u201d<\/p>\n<p><strong><strong>About Viomi Technology<\/strong><\/strong><\/p>\n<p>Viomi\u2019s mission is \u201cAI for Better Water,\u201d utilizing AI technology to provide better drinking water solutions for households worldwide.<\/p>\n<p>As an industry-leading technology company in home water solutions, Viomi has developed a distinctive \u201cEquipment + Consumables\u201d business model. By leveraging its expertise in AI technology, intelligent hardware and software development, the Company simplifies filter replacement and enhances water quality monitoring, thereby increasing the filter replacement rate. Its continuous technological innovations extend filter lifespan and lower user costs, promoting the adoption of water purifiers and supporting a healthy lifestyle while effectively addressing the rising global demand for cleaner, fresher and healthier drinking water. The Company operates a world-leading \u201cWater Purifier Gigafactory\u201d with an integrated industrial chain that boasts optimal efficiency and facilitates continuous breakthroughs in water purification. This state-of-the-art facility enables Viomi to achieve economies of scale and accelerate the global popularization of residential water filtration.<\/p>\n<p>For more information, please visit: <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=-M_5W3jJPQwkq_EX7o0MkVrTPHvGWRaPSmJpnq93VWh-I0kfmE3n4Ur7qZMKThX5j_v5RgGyNnbs_B-kBrmUmL51p5bmwrnQ7mgXZM5a7XE=\" rel=\"nofollow\" target=\"_blank\" title=\"\"><u>https:\/\/ir.viomi.com<\/u><\/a>.<\/p>\n<p>Media Contact:<br \/>Claire Ji <br \/>E-mail: <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Ox6AOpzVtHGT9OraKiaesz4vjWf4f4XQr4I5YpCcFwjFjYPejmq-H-Xl8LUtqbDvi2-smAuAoOlA36ShusT446agZ8itpPYGdpdU_eXCD2w=\" rel=\"nofollow\" target=\"_blank\" title=\"ir@viomi.com.cn\">ir@viomi.com.cn<\/a><\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/ml.globenewswire.com\/media\/NmEyYjRiMjEtMGI5NC00YWEzLWFlNDQtZTI0MGNkYzA0NWEwLTEzMTc5NzktMjAyNS0xMC0xMy1lbg==\/tiny\/Viomi.png\" referrerpolicy=\"no-referrer-when-downgrade\"\/>\n            <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Foshan, China, Oct. 12, 2025 (GLOBE NEWSWIRE) &#8212; Viomi Technology Co., Ltd. (\u201cViomi\u201d or the \u201cCompany\u201d), a leading innovator of home water solutions in China, today announced two major strategic initiatives.Viomi unveiled a brand elevation campaign featuring a renowned celebrity spokesperson and an Olympic champion. Concurrently, the Company is strengthening its U.S. market presence with [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":99865,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"fifu_image_url":"https:\/\/newsroom.submitmypressrelease.com\/system\/media_files\/images\/000\/065\/444\/original_jpeg\/%E5%9B%BE%E7%89%871.jpg","fifu_image_alt":"","footnotes":""},"categories":[208],"tags":[],"class_list":["post-99864","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-globenewswire"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/posts\/99864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/comments?post=99864"}],"version-history":[{"count":0,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/posts\/99864\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/media\/99865"}],"wp:attachment":[{"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/media?parent=99864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/categories?post=99864"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/tags?post=99864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}