{"id":86222,"date":"2024-10-23T08:48:06","date_gmt":"2024-10-23T08:48:06","guid":{"rendered":"https:\/\/pakistaninewspaperlist.com\/news\/trivago-welcomes-global-icon-jurgen-klopp-as-brand-ambassador-in-new-ai-powered-marketing-campaign\/"},"modified":"2024-10-23T08:48:06","modified_gmt":"2024-10-23T08:48:06","slug":"trivago-welcomes-global-icon-jurgen-klopp-as-brand-ambassador-in-new-ai-powered-marketing-campaign","status":"publish","type":"post","link":"https:\/\/pakistaninewspaperlist.com\/news\/trivago-welcomes-global-icon-jurgen-klopp-as-brand-ambassador-in-new-ai-powered-marketing-campaign\/","title":{"rendered":"trivago Welcomes Global Icon J\u00fcrgen Klopp as Brand Ambassador in New AI-Powered Marketing Campaign"},"content":{"rendered":"<div id=\"main-body-container\" itemprop=\"articleBody\">\n<p><strong>D\u00dcSSELDORF, GERMANY \u2013 October 23, 2024<\/strong>\u00a0\u2013 trivago, a leading global hotel search platform, is thrilled to announce an exciting new partnership with world-renowned soccer coach and personality, J\u00fcrgen Klopp. Klopp will become the face of trivago\u2019s next global marketing campaign, highlighting a perfect synergy between his authentic, positive, and credible personality and trivago\u2019s brand values.<\/p>\n<p>This partnership marks another milestone in trivago\u2019s journey of brand evolution and was orchestrated by the sports marketing agency SPORTFIVE in collaboration with Project MJK. Celebrated for his engaging and trustworthy demeanor, Klopp has been carefully selected after comprehensive testing and analysis. His resonance with trivago\u2019s audience surpassed that of other potential candidates, making him an ideal ambassador for the brand.<\/p>\n<p>\u201cWe are proud to welcome J\u00fcrgen Klopp to the trivago team. He is globally recognized for his genuine, authentic, and smart personality, which seamlessly aligns with what we stand for,\u201d says Johannes Thomas, CEO of trivago. \u201cIncorporating J\u00fcrgen into our campaign marks a significant step forward in our commitment to driving long-term brand growth. This partnership will ensure that we continue to be at the top of travelers\u2019 minds when they are searching for a hotel.\u201d<\/p>\n<p>The campaign will kick off with a master spot recorded in English, which can then be localized into different languages using advanced AI technology. This approach builds on trivago\u2019s pioneering efforts in AI-driven marketing, first introduced in its brand campaign last year. Leveraging AI not only amplifies the global reach of the campaign but also ensures cultural relevance and resonance with local audiences.<\/p>\n<p>J\u00fcrgen Klopp expressed his enthusiasm about the collaboration, stating, \u201cI am very excited to be working with trivago. Travel has always been a significant part of my life, and trivago\u2019s dedication to making hotel search easy and efficient greatly resonates with me. I look forward to representing a brand that values authenticity and smart decision-making.\u201d<\/p>\n<p>The marketing campaign around J\u00fcrgen Klopp will be rolled out in phases, beginning in key markets such as the US and Canada towards the end of the year and expanding to further countries over time. Known for his connection to soccer fans across the world, Klopp\u2019s influence will be instrumental in driving trivago\u2019s message home. As trivago embarks on this exciting new journey, the company reaffirms its commitment to investing in long-term growth through its global brand campaigns and continuing to be a trusted platform for travelers making savvy choices.<\/p>\n<p><strong>Media Contact:<\/strong><br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=jB3rvY_mDFgZWJDWP66NR-sle2s5lj5ZOzOmHLI281zdrS43RsDl2rN3K3xJCLB2l85Dxp7EKWSRHFP7Kr2GR0QUWbFjfIO-MDAwbrutXV382I9m0j55mbff3i1VTxm5\" rel=\"nofollow noopener\" target=\"_blank\" title=\"\"><u>naomi.mnyamana@trivago.com<\/u><\/a><\/p>\n<p><strong>About trivago:<\/strong><br \/>trivago N.V. (NASDAQ: TRVG) is a global hotel and accommodation search platform. We are focused on reshaping the way\u00a0travelers search for and compare different types of accommodations, such as hotels, vacation rentals and apartments, while\u00a0enabling our advertisers to grow their businesses by providing them with access to a broad audience of travelers via our\u00a0websites and apps. Our platform allows travelers to make informed decisions by personalizing their search for accommodations\u00a0and providing them with access to a deep supply of relevant information and prices.<\/p>\n<p>\n            <\/div>\n","protected":false},"excerpt":{"rendered":"<p>D\u00dcSSELDORF, GERMANY \u2013 October 23, 2024\u00a0\u2013 trivago, a leading global hotel search platform, is thrilled to announce an exciting new partnership with world-renowned soccer coach and personality, J\u00fcrgen Klopp. Klopp will become the face of trivago\u2019s next global marketing campaign, highlighting a perfect synergy between his authentic, positive, and credible personality and trivago\u2019s brand values. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":86223,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"fifu_image_url":"https:\/\/ml-eu.globenewswire.com\/Resource\/Download\/fd1a0ce5-74dd-4e2c-a3ff-61cc07b5547f","fifu_image_alt":"","footnotes":""},"categories":[208],"tags":[],"class_list":["post-86222","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-globenewswire"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/posts\/86222","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/comments?post=86222"}],"version-history":[{"count":0,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/posts\/86222\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/media\/86223"}],"wp:attachment":[{"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/media?parent=86222"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/categories?post=86222"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pakistaninewspaperlist.com\/news\/wp-json\/wp\/v2\/tags?post=86222"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}