{"id":60054,"date":"2024-02-14T16:43:05","date_gmt":"2024-02-14T16:43:05","guid":{"rendered":"https:\/\/news.pakistaninewspaperlist.com\/careem-says-its-social-campaign-that-infuriated-pml-n-was-not-linked-to-political-scenario\/"},"modified":"2024-02-14T16:43:05","modified_gmt":"2024-02-14T16:43:05","slug":"careem-says-its-social-campaign-that-infuriated-pml-n-was-not-linked-to-political-scenario","status":"publish","type":"post","link":"https:\/\/pakistaninewspaperlist.com\/news\/careem-says-its-social-campaign-that-infuriated-pml-n-was-not-linked-to-political-scenario\/","title":{"rendered":"Careem says its social campaign that infuriated PML-N was \u2018not linked to political scenario\u2019"},"content":{"rendered":"<p><\/p>\n<div dir=\"auto\">\n<p>Ride-hailing service Careem on Wednesday clarified that an online post made through its social media account that caught flak from the PML-N was \u201cnot linked in any way to the political scenario of the country\u201d.<\/p>\n<p>Earlier today, a screenshot of a post by the company on social media platform X began doing the rounds online.<\/p>\n<p>The now-deleted post said: \u201c<em>Program war gaya<\/em>?\u201d which literally translates into \u201cprogram gone bust?\u201d.<\/p>\n<p>The catchphrase entered the political lexicon when PTI leader Sher Afzal Marwat <a rel=\"noopener noreferrer\" target=\"_blank\" class=\"link--external\" href=\"https:\/\/www.youtube.com\/watch?v=1DeDg37p7RE&amp;ab_channel=UrduPoint.com\">used it to describe<\/a> what became of a show of <em>Express News<\/em> programme \u2018Kal Tak with Javed Chaudhry\u2019 in September when Marwat had a brawl with PML-N Senator Afnan Ullah Khan.<\/p>\n<figure class=\"media  sm:w-1\/2  w-full  media--right  media--embed  media--uneven\">\n<p>    <iframe class=\"nk-iframe\" onload=\"setInterval(()=&gt;{try{this.style.height=this.contentWindow.document.body.scrollHeight+'px';}catch{}}, 100)\" width=\"100%\" frameborder=\"0\" scrolling=\"no\" style=\"height:400px;position:relative\" src=\"https:\/\/www.dawn.com\/news\/card\/1778571\" sandbox=\"allow-same-origin allow-scripts allow-popups allow-modals allow-forms\"><\/iframe><\/p>\n<\/figure>\n<p>On Sept 28, in an off-the-cuff remark made to an <em>Urdu Point<\/em> journalist on the programme\u2019s status post-fight, Marwat had uttered the now infamous catchphrase.<\/p>\n<p>More recently, the catchphrase had been used by PTI supporters during the elections to refer to their party\u2019s success over its rivals <a href=\"https:\/\/www.dawn.com\/news\/1812974\">in the recently held general elections<\/a> despite a severe state clampdown and other hurdles.<\/p>\n<p>The post also came a day after the PML-N, along with other political parties, announced its bid for a coalition to form the next government. Notably missing from the proceedings was party supremo Nawaz Sharif while shortly after, PML-N President Shehbaz Sharif was <a href=\"https:\/\/www.dawn.com\/news\/1814088\">nominated<\/a> as the party\u2019s candidate for the prime minister\u2019s slot.<\/p>\n<figure class=\"media  sm:w-1\/2  w-full  media--right  media--embed  media--uneven\">\n<p>    <iframe class=\"nk-iframe\" onload=\"setInterval(()=&gt;{try{this.style.height=this.contentWindow.document.body.scrollHeight+'px';}catch{}}, 100)\" width=\"100%\" frameborder=\"0\" scrolling=\"no\" style=\"height:400px;position:relative\" src=\"https:\/\/www.dawn.com\/news\/card\/1813766\" sandbox=\"allow-same-origin allow-scripts allow-popups allow-modals allow-forms\"><\/iframe><\/p>\n<\/figure>\n<p>Nawaz was previously widely tipped as the party\u2019s prime ministerial candidate for what would have been a possible 4th stint.<\/p>\n<p>Careem\u2019s use of the catchphrase in the now-deleted post prompted a backlash from the PML-N, which accused Careem of \u201cpushing political agendas\u201d.<\/p>\n<p>\u201cThis isn\u2019t the first time they (Careem) have done this,\u201d said the party on X. \u201cCareem Pakistan showing its true colours again. More interested in pushing political agendas. Shameful.\u201d<\/p>\n<p>PML-N Punjab President Rana Sanaullah termed the purported post as a \u201cuseless marketing tactics to be relevant\u201d and called on people to use alternate ride-hailing services instead.<\/p>\n<p>Some social media users even resorted to doxxing Careem employees and their details.<\/p>\n<p>Clarifying the controversy in a statement issued to <em>Dawn.com<\/em>, the company said: \u201cThe post that is subject to discussion on social media is not linked in any way to the political scenario of the country. This post was purely to advertise the \u2018later booking\u2019 product available on our application.<\/p>\n<p>\u201cWe would like to reiterate that Careem does not carry a political stance towards any political parties.\u201d<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ride-hailing service Careem on Wednesday clarified that an online post made through its social media account that caught flak from the PML-N was \u201cnot linked in any way to the political scenario of the country\u201d. Earlier today, a screenshot of a post by the company on social media platform X began doing the rounds online. 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