{"id":56848,"date":"2024-02-06T05:48:04","date_gmt":"2024-02-06T05:48:04","guid":{"rendered":"https:\/\/news.pakistaninewspaperlist.com\/grammy-viewership-jumps-on-night-taylor-swift-sets-record\/"},"modified":"2024-02-06T05:48:04","modified_gmt":"2024-02-06T05:48:04","slug":"grammy-viewership-jumps-on-night-taylor-swift-sets-record","status":"publish","type":"post","link":"https:\/\/pakistaninewspaperlist.com\/news\/grammy-viewership-jumps-on-night-taylor-swift-sets-record\/","title":{"rendered":"Grammy viewership jumps on night Taylor Swift sets record"},"content":{"rendered":"<div>\n            <!-- image --><\/p>\n<div class=\"td-post-featured-image\"><a href=\"https:\/\/arynews.tv\/wp-content\/uploads\/2024\/02\/taylor.jpg\" data-caption=\"\"><\/a><\/div>\n<p>            <!-- content --><\/p>\n<p class=\"text__text__1FZLe text__dark-grey__3Ml43 text__regular__2N1Xr text__small__1kGq2 body__full_width__ekUdw body__small_body__2vQyf article-body__paragraph__2-BtD\" data-testid=\"paragraph-0\"><strong>Taylor Swift\u2019s record-setting night at the Grammys drew the largest audience for music\u2019s highest honours since a pre-pandemic show in 2020, broadcaster CBS\u00a0said on Monday.<\/strong><\/p>\n<p><strong>Watch ARY News live on\u00a0<a href=\"https:\/\/live.arynews.tv\/hq\/\">live.arynews.tv<\/a><\/strong><\/p>\n<p class=\"text__text__1FZLe text__dark-grey__3Ml43 text__regular__2N1Xr text__small__1kGq2 body__full_width__ekUdw body__small_body__2vQyf article-body__paragraph__2-BtD\" data-testid=\"paragraph-1\">Television viewership averaged roughly 16.9 million people for the three-hour-plus ceremony shown live from Los Angeles, according to Nielsen data released by CBS. That was a 34% jump from last year.<\/p>\n<p class=\"text__text__1FZLe text__dark-grey__3Ml43 text__regular__2N1Xr text__small__1kGq2 body__full_width__ekUdw body__small_body__2vQyf article-body__paragraph__2-BtD\" data-testid=\"paragraph-2\">Swift\u00a0made history during Sunday\u2019s telecast, winning an unprecedented fourth Album of the Year award with her pop record <em>\u2018Midnights\u2019<\/em>, and women swept the major awards. Swift also used the occasion to announce a new album.<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/C28-uQrL7D9\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<\/blockquote>\n<p>TV viewership for traditional television and entertainment award shows in particular, has been on the decline in recent years as viewers shift to streaming. Audiences dwindled even more during the constrained awards shows put on during the COVID-19 pandemic.<\/p>\n<p class=\"text__text__1FZLe text__dark-grey__3Ml43 text__regular__2N1Xr text__small__1kGq2 body__full_width__ekUdw body__small_body__2vQyf article-body__paragraph__2-BtD\" data-testid=\"paragraph-4\">Sunday\u2019s Grammy tally is close to last year\u2019s audience for the Academy Awards, which drew about 18.7 million viewers.<\/p>\n<p class=\"text__text__1FZLe text__dark-grey__3Ml43 text__regular__2N1Xr text__small__1kGq2 body__full_width__ekUdw body__small_body__2vQyf article-body__paragraph__2-BtD\" data-testid=\"paragraph-5\">The largest audience on U.S. television every year is the Super Bowl football championship, which typically draws around 100 million viewers.<\/p>\n<p class=\"text__text__1FZLe text__dark-grey__3Ml43 text__regular__2N1Xr text__small__1kGq2 body__full_width__ekUdw body__small_body__2vQyf article-body__paragraph__2-BtD\" data-testid=\"paragraph-6\">CBS said live streaming viewership of the Grammys hit a record on Paramount+, jumping 173% from a year ago, but it did not provide the size of the streaming audience.<\/p>\n<p data-testid=\"paragraph-6\"><em><strong><a href=\"https:\/\/arynews.tv\/rapper-killer-mike-taken-away-from-grammy-awards-in-handcuffs\/\">Rapper Killer Mike taken away from Grammy Awards in handcuffs<\/a><\/strong><\/em><\/p>\n<\/p><\/div>\n<p><script type=\"rocketlazyloadscript\">\n  window.fbAsyncInit = function() {\n    FB.init({\n      appId      : '161345524510473',\n      cookie     : true,\n      xfbml      : true,\n      version    : 'v3.0'\n    });\n    FB.AppEvents.logPageView();   \n  };\n  (function(d, s, id){\n     var js, fjs = d.getElementsByTagName(s)[0];\n     if (d.getElementById(id)) {return;}\n     js = d.createElement(s); js.id = id;\n     js.src = \"https:\/\/connect.facebook.net\/en_US\/sdk.js\";\n     fjs.parentNode.insertBefore(js, fjs);\n   }(document, 'script', 'facebook-jssdk'));\n<\/script><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Taylor Swift\u2019s record-setting night at the Grammys drew the largest audience for music\u2019s highest honours since a pre-pandemic show in 2020, broadcaster CBS\u00a0said on Monday. Watch ARY News live on\u00a0live.arynews.tv Television viewership averaged roughly 16.9 million people for the three-hour-plus ceremony shown live from Los Angeles, according to Nielsen data released by CBS. That was [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":56849,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"fifu_image_url":"https:\/\/arynews.tv\/wp-content\/uploads\/2024\/02\/taylor.jpg","fifu_image_alt":"","footnotes":""},"categories":[5],"tags":[],"class_list":["post-56848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Taylor Swift\u2019s record-setting night at the Grammys drew the largest audience for music\u2019s highest honours since a pre-pandemic show in 2020, broadcaster CBS said on Monday. 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Watch ARY News live on live.arynews.tv Television viewership averaged roughly 16.9 million people for the three-hour-plus ceremony shown live from Los Angeles, according to Nielsen data released by CBS. That was","og:url":"https:\/\/pakistaninewspaperlist.com\/news\/grammy-viewership-jumps-on-night-taylor-swift-sets-record\/","og:image":"https:\/\/pakistaninewspaperlist.com\/news\/wp-content\/uploads\/2023\/08\/Pakistan-News.png","og:image:secure_url":"https:\/\/pakistaninewspaperlist.com\/news\/wp-content\/uploads\/2023\/08\/Pakistan-News.png","article:published_time":"2024-02-06T05:48:04+00:00","article:modified_time":"2024-02-06T05:48:04+00:00","twitter:card":"summary_large_image","twitter:title":"Grammy viewership jumps on night Taylor Swift sets record","twitter:description":"Taylor Swift\u2019s record-setting night at the Grammys drew the largest audience for music\u2019s highest honours since a pre-pandemic show in 2020, broadcaster CBS said on Monday. Watch ARY News live on live.arynews.tv Television viewership averaged roughly 16.9 million people for the three-hour-plus ceremony shown live from Los Angeles, according to Nielsen data released by CBS. 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