If there’s one beauty staple that transcends seasons, trends and TikTok fads, it’s natural-looking makeup.
It’s the crisp white T-shirt of beauty routines: unfussy, classic, and effortlessly cool.
But don’t mistake minimal for boring. From flushed cheeks to glowing lids, today’s barely-there looks are all about soft definition, glassy skin and that perfect “I just woke up like this” polish.
Ahead, find 10 chic makeup ideas that whisper glamour without trying too hard.
Strawberry Girl
This Hailey Bieber-approved trend pairs a berry-toned blush and lip combo with faux freckles for a sweet, almost doll-like finish. Think summer picnic meets soft glamour.
Angel Eyes
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For eyes that look lit from within, highlight the inner corners and eyelid centres with a pearly shimmer. Finish with highlighter on the tip of the nose and Cupid’s bow for an ethereal glow.
Baby Wing
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Skip the sharp liner and go for a baby wing using chocolate brown instead of black. It hugs the natural curve of your lash line and adds just the right amount of soft drama.
Bitten Lips
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Inspired by French girl beauty, this trend features softly blurred lips that look just-kissed. Tap on a tinted balm or lipstick and diffuse the edges for that perfectly imperfect pout.
Subtle Smoke
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Smoky eyes can be understated too. Smudge a dark brown shadow across your lash line and pair it with a cool nude lipstick for that lived-in, late-night vibe.
Indie Sleaze
Brat summer is here to stay. This Charli XCX-coded look includes smudged liner, blurred lips and slept-in eyeshadow that screams post-party cool.
Golden Hour
Channel that sun-drenched, just-came-back-from-holiday glow. Mix a golden-toned primer into your base for an effortless radiance that catches the light just right.
Glass Skin
Skin so luminous, it reflects. Hydrate with serums and essences before layering a glossy balm or liquid highlighter on high points for that ultra-dewy finish.
Boyfriend Blush
Jennie from BLACKPINK is a fan of this subtly flushed look. Apply blush low and close to the centre of your cheeks for a sweet, heat-flushed effect.
Model Skin Tint
Swap heavy coverage for a sheer skin tint that lets your freckles and real skin shine through. Add a hint of highlighter for that off-duty, just-stepped-out-of-the-studio radiance.
